Peter Rabbit™ goes wild at Wakehurst – enjoy garden games and adventures this Easter holiday

Peter Rabbit™ goes wild at Wakehurst – enjoy garden games and adventures this Easter holiday

30thMarch – Sunday 15th April     10am – 3.30pm

Wakehurst, Kew’s wild botanic garden in Sussex, will be hosting two weeks of Peter Rabbit adventures during the Easter Holidays.

Visitors of all ages can enjoy a magical day out with games, crafts and storytelling inspired by Beatrix Potter’s iconic tales. The wonderful world of garden vegetables will be revealed, and children will be able to sow and nurture their own seeds.


  • Discover an interactive trail through the Walled Garden
  • Get hands on in the potting shed sowing your own seeds
  • Nestle down and discover the enchanting tales of Beatrix Potter
  • Decorate your own rabbit ears
  • Learn about vegetables and how they grow
  • Test your bounce with a fun sack race

Around the festival hub, children and adults will also be able to get stuck into all sorts of interactive family games and activities.

Everyone will love following the Peter Rabbit Trail to find pop-up activities for all ages. A trip to the potting shed will encourage visitors to plant their very own seeds to take home and nurture. Elsewhere, youngsters can choose which Peter Rabbit character they’d like to be for the day and get creative with bunny ears.

Lorraine Cheesmur, Head of Programmes and Learning says: “We’re thrilled to be partnering with Penguin Ventures (part of Penguin Random House Children’s) to produce a brand new and truly magical Peter Rabbit™ themed festival at Wakehurst’s Wild Botanic Garden.  I am sure our interactive trail and activities will delight visitors of all ages and will encourage families to learn more about the science behind the fruit and veg that Peter Rabbit so loves to eat.”

 Entry price: Free with a ticket to the gardens. Children, 16 and under are FREE.

 “We cannot stay home all our lives, we must present ourselves to the world and we must look upon it as an adventure.”

Beatrix Potter

 About Peter Rabbit™ and Beatrix Potter

The Tale of Peter Rabbit is one of the world’s best-loved children’s books and was created by author and illustrator, Beatrix Potter in 1902.  The story has never been out of print since it was first published by Frederick Warne & Co. (today an imprint of Penguin Random House) and has sold in excess of 45 million copies globally.  Beatrix Potter personally oversaw the launch of subsequent products, making Peter Rabbit the oldest licensed character in history.  Today over 2 million of her ‘little books’ are sold globally every year, whilst Peter Rabbit has appeared in books and products in more than 110 countries throughout the world.

Penguin Ventures (part of the Penguin Random House Group) is committed to growing and protecting The Peter Rabbit™ brand and together with licensing agency, Silvergate Media, manages The World of Beatrix Potter™, one of the world’s longest running and largest international literature-based licensing programmes.

PETER RABBIT™ © Frederick Warne & Co. Limited and Silvergate PPL Limited 2017. Based on the works of Beatrix Potter. PETER RABBIT and BEATRIX POTTER are trademarks of Frederick Warne & Co., a Penguin Random House Company. All rights reserved.