It is never too early to start the Christmas celebrations with your friends, decorating the tree while wearing the cosiest of pjs, followed by indulging in some hot chocolate and a festive movie marathon. Let us introduce you to the sweetest of nightwear collections to date from Boux Avenue – Bedtime Stories. This cute, girly and fun nightwear collection will be available in all 27 stores and online at Bouxavenue.com from Monday 27th October 2025 – priced from £14.00 to £72.00. With sizes ranging from 6 to 18 across the adorable pyjama sets, and extra small to large for the fluffiest dressing gowns and relaxing seamless underwear, you’re sure to enjoy the snuggle season in pure comfort.
Chief Design & Product Officer Zoe Price-Smith talks about the new collection: “When designing the Bedtime Stories Collection, we wanted to create something that we know really resonates with our customers. Cue the softest fabrics in the prettiest pastels with lots of fun motif print designs. We want our customers to feel as good as they look—wrapped in softness, cute styles, and slumber party worthy nightwear.”
