
Parents, children, and art lovers, prepare to be delighted! Jo Ham, Founder of HAM, the beloved British brand celebrated for its whimsical Rabbit designs and artisan products, is thrilled to announce the launch of her first-ever range of children’s board books. Featuring the joyful escapades of Rabbit, these beautifully illustrated books celebrate the magic of everyday life in a way that captivates both little ones and grown-ups alike.
The new board book collection includes Yippee! Rabbit and Uh-Oh! Rabbit, published now in the UK by Walker Books.
There’s fun to be had in both the highs and the lows in Rabbit’s carefree world as Rabbit learns what goes up must come down! Hold your breath as the adventurous but accident-prone Rabbit discovers the Uh-oh! in seesawing, swimming, skiing and speeding down slides!
Hold on tight as fun-loving Rabbit puts the Yippee! into a day of indoor and outdoor play. From kite-flying to swinging high in the sky and zooming downhill on a scooter, Rabbit is set to go, but can Rabbit stop?
Sure to be a hit with children and grown-ups alike, these standout new books introduce opposites in fun and playful scenes that beg to be read aloud on repeat. Each popping with one zingy colour against the black silhouettes, this is playful storytelling, shining a light on life’s simple pleasures with humour and heart.
Each story is crafted to inspire young imaginations from age 0-4, while celebrating the simple, heart-warming moments that make life special. Ideal for bedtime stories or quiet moments together, the books are designed to become family favourites.
Known for its high-quality ceramics, textiles, prints and stationery sold around the world, HAM brings the same commitment to detail and charm to its board books. The books’ illustrations showcase the brand’s signature artistic style, which has been showcased from the Centre Pompidou in Paris to the Institute of Contemporary Art in Boston, blending timeless design with a playful spirit.
Launching just in time for Easter, the Rabbit board books make a perfect gift for little ones. Pair them with HAM’s bestselling ceramics and limited edition prints for a truly memorable present.
“I wanted to create something that would resonate with families, combining storytelling and art to celebrate the beauty of everyday moments,” says Jo Ham, Creator of Rabbit. “The Rabbit board books are an extension of HAM’s ethos: bringing joy, beautiful design, and a touch of whimsy to everyday life.”
The Rabbit board books are available to purchase online now. Don’t miss out on this enchanting addition to your family’s bookshelf!
